Bust Checker

Men can also suffer from breast cancer. Although it is rare, around 340 men are diagnosed each year in UK, around 90 men a year die from breast cancer.

The video aims to raise male audiences' awareness on breast cancer. We want to urge men to aware of the threat and check their breasts.

We created a scenario that men would be interested in to draw their eyeballs and prompt them to start checking their own breasts.